The Washington State Convention Center is an exceptional place to host a convention—airy with ample space and fantastic lighting. Plus, there are restaurants, hotels, tourist traps, drugstores and department stores all within a short radius. It’s what sets Emerald City Comicon apart from its larger competitors. NYCC and SDCC have been unpleasant experiences for me due to terrible locations that provide no respite from the overwhelming convention crowds unless I’m willing to travel long distances from the convention. At Emerald City, one is able to pop across the street and eat at a cozy restaurant or take a nap in one’s hotel room. There’s no escape from the Javits Center without walking at least a dozen very long Manhattan blocks. As for San Diego? Good luck finding anything affordable.
And good luck finding anything affordable at the closest contender to claim the title of ECCC East—Dragon Con. Not only are ticket prices ridiculously expensive compared to other conventions, the nearby hotels charge exorbitant prices designed to gouge attendees. Rates often double those found at Emerald City. And while the location is perfect—countless amenities are only a block or two away—the comics industry is treated as a mere afterthought. Film, television, and prose reign supreme.
Comics come first at Heroes, but the convention’s location is horrifically dull. While Seattle, San Diego, New York City, and Atlanta offer an amazing array of activities apart from their conventions, Charlotte offers little in the way of excitement.
Given that Emerald City is quite a trek for me, I’ve been thinking about how best to recreate the magic of the convention closer to home. I’m sure many convention organizers looking for a lucrative investment are too. Here’s what I’ve come up with.
The Location: Atlanta, Georgia. Specifically? The Atlanta Convention Center. However, a set-up similar to Dragon Con where a few smaller hotels share space would also work well.
The Date: Like Emerald City, the event should be scheduled during “Spring Break.” Weather in Atlanta during that time is exceptional, and a late March or early April date would provide a great kick-off to the convention season for those tired of winter weather. Plus, being such a great distance from Emerald City would allow it to occur at a similar time without “poaching” guests from that convention. Those who would attend “Peachtree City Comicon” would likely never consider Emerald City due to the distance involved. And Megacon, currently showing signs of weakness, could easily be cannibalized.
Key Factors: If one is going to host a comic convention in Atlanta, three organizations/events should be involved or showcased in some manner. The first is Cartoon Network/Adult Swim. The second is the Atlanta branch of the Savannah College of Art and Design. The third is the ComicsPRO annual membership meeting. Also, making a deal with hotels in order to keep rates in the range of $100.00 to $150.00 a night is essential. Expensive hotels hurt attendance.
I’m sure the last thing Jim Demonakos and his crew want is to launch yet another large convention, but they have shown that they can succeed where many others have failed. Plus, there is a clear “convention vacuum” here on the East Coast that no one has been adequately able to fill. I’d like to see someone fill it—and I’m willing to put my money and muscle where my mouth is to make it happen.