‘Ello there!

We are all aware of Ello, yes?

Slowly my Twitter list has been making its way to the new social media outlet. Having opened an account last night, I’ve spent the better part of the morning poking through the accounts of friends, amusedly observing their interests and acquaintances. It’s nice to see Ello reinforce my belief that I’ve surrounded myself with a number of smart and sweet people.

But what of the site that contains said people? Compared to its competitors (Facebook and Google Plus), Ello appears unfinished. I’d like to see features such as verification, customization, and a stringent policy regarding harassment added. In fact, the lack of customization—the ability to alter my profile page to match my main website—has kept me from utilizing Facebook and Google Plus, and has soured me considerably on Twitter. If I can’t have my pink and purple? Well, I just don’t want to be there.

However, I’ve given Ello considerably more leeway simply because it contains the people I like. (This is also why I continue to cling to Twitter.) Ello is Facebook or Google Plus sans the conservative bent and microaggressions that are often found on the two more mainstream social media sites. Ello is new and experimental—which means there is little obligation to interact with every distant relative and former coworker or classmate. Communication is limited to those with whom one has something in common. Connections are fostered through respect and interest rather than rote recognition.

I am extremely cautious on Twitter (to be fair, I don’t trust many), limiting my interactions to those with an interest in talking to me (rather than the motive of wishing to use me as a resource). My Twitter list is miniscule, and guided by the answer to one simple question: would I invite this person to a dinner party in my home?

Yet Ello is clearly reminiscent of Facebook rather than Twitter, and allows for less personal connections. It is the public soirée to Twitter’s private discussions over cocktails. I’ve wrestled with the decision as to whether or not to interact with new people on Ello and have yet to make a commitment regarding how I will use the site. However, I am leaning towards being more open—sociable. After all, is that not what social media is for?